Façade Signage

A façade sign is identical to the image on the front cover of a book...and, as you might be aware, people also judge a book by its cover.

This is because we expect the outside imagery to give us a preview of what we will see on the inside. The same can be said for corporations. People make assumptions on what they can find on the inside based on what they see on the outside.

Brand Phrase on the Façade Sign

Ideation is often approached by business owners who believe they need an exterior sign to help customers locate them. They do, of course; it's a part of it, but it's just a part. The façade is more than just a spot to stick your business card's logo. It's a brand term that involves building construction, materials, landscaping, messaging, lighting, and, of course, signage when done correctly. All of these elements come together to create a deliberate impression.

If a retailer has three sites, each with its architectural style, they can expect exterior signage that is tailored to each venue. Although some designers might be critical of brand inconsistency, we believe it offers an opportunity for a brand to become more interesting, respected, and important.

At HM Graphics Pvt Ltd we prepare façade signs with the bespoke needs of the clients. Also, we use only elite quality materials for façade signages.

What Goes Into Making Successful Exterior Signage?

The design process for façade signs at Ideation revolves around a few main elements. These include well-known elements such as:

• Angles
• Viewing Distance
• Sign Ordinances in Delhi NCR
• Set a budget
•Brand Identity

It can, however, take into account less common factors such as company culture, visual noise, and landscape design.