Way-Finding Signage
Way-finding Signage is a type of outdoor signage, directional signs provide information and lead people to specific locations.
These signs will be similar to their working indoor counterparts but will be bigger so that people passing by your building can see them. They also help in making a positive first impression, making them vital to your company's profile.
At HM Graphics Pvt Ltd we prepare impeccable Way-finding Signage with the bespoke needs of the clients. Also, we use only elite quality materials for Way-finding Signage.
Way-finding Signs/Directional signs may be used for a variety of purposes.
1.Help in Direction: The primary goal of directional signs for organizations and events is to include directions. The primary goal of this form of sign is to point people in the right direction. A sign, for example, may direct people to your front door or additional parking behind your home.
2. Names of the Building: Individuals will be able to distinguish particular buildings using exterior road signs. If your building is in an office park or shopping center, for example, you'll want to identify which one is yours. The same idea applies if the business has several buildings on campus.
3. Highlight special areas: Use activity-specific directional signs to identify various zones, such as a food court, activity booths, and performance tents. Parking lots, smoking zones, and drive-thru lanes are all common areas for businesses that can be identified with directional signs.
4. Provide information: In addition to their other functions, outdoor wayfinding signs may provide additional information, such as shop hours or an advertisement for a new sale. You can also have instructions. For example, you may find that smoking is prohibited in a certain area of the building or that masks are necessary.
BENEFITS of WAY-FINDING SIGNAGE
When considering using outdoor wayfinding signage for the house, you should be aware of the positive impact it can have on your company. The following are some of the most important advantages:
1. Make a good first impression: Potential customers or clients can see your signs before they see your building or office space. High-quality signage that conveys a message quickly and does not confuse visitors will help your business shine. You may also use welcome signs to create a welcoming atmosphere.
2. Reassurance: When navigating an unfamiliar environment, signage will reassure them that they are on the right track. Even if an outdoor sign has previously informed the visitor that a path will lead them to a suitable house, they can lose confidence or fear that they misread the sign along the way. Having a directional sign in constant view will immediately inform the viewer that they are on the right track.
3. Customers can navigate independently: As soon as a visitor approaches your premises, a directional sign will greet them and guide them to the appropriate parking lot and entrance to your building. This improves the client's experience while also saving time for the workers.
4. Provide on-brand messaging: While directional signs are primarily functional, you can customize them with on-brand colours and logos to increase brand recognition and strengthen your brand identity. Companies should look for ways to brand their spaces, and one way to do that is through directional signs.
5. Provides additional advertising space: in addition to providing directions, a sign can also provide promotional advertisements or other advertising messages promoting the company's new items. The ads do not overshadow the sign's realistic sense, but rather complement it.